Commercial: McDonald’s
The story is all about the
bonding of a father and son. The father always makes his son to be happy
because of his take home to his son. The son feels so special when his dads
always do that simple thing. The son has always reminded his father in any way
do not forget his constant wish. Even though the father is always busy to his work
when he saw the video of his son then he definitely not forgets what his son
only wants.
In this
commercial, they used the simple strategy between the father and his son’s
bonding and also the nagging of the son to his father. The father shows his
overwhelming love to his son even though he is so busy to his work. This
commercial caught attention because this have shown great relationship of a
father and son so as I can see McDonalds is targeting or inviting fathers to
give their children a present before going home which is mainly anything
branded as McDonalds.
The
medium used of the commercial is television to reach their target market.
https://www.google.com.ph/search?q=mcdo+commercial+muhlach&biw=1366&bih=667&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMI8p39n_zZxgIVwgSOCh1dtgL3#imgrc=_RUNKBDl7DwN5M%3Ahttps://www.google.com.ph/search?q=mcdo+commercial+muhlach&biw=1366&bih=667&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMI8p39n_zZxgIVwgSOCh1dtgL3#imgrc=2F7iILayugI3zM%3A